From this article I learned that 47% of ad revenue was from search services. Online advertising can be found on search, display related including banner ads, rich media, digital video, and sponsorship, advertisers also advertise on classified, referrals, and e-mail.
I never realized how much money goes into online advertising. I found it interesting how in 2009 it was lower but is now going up which is looking good for 2010.
Work Cited:
http://latimesblogs.latimes.com/technology/2010/04/internet-ad-revenues.html
Reseinger, Don. "Internet Advertising Ends 2009 on a High Note." Los Angeles Times. 7 Apr. 2010. Web. 14 Apr. 2010.
I always knew that advertising was expensive, especially online advertising, but wow, that is a lot of money. It didn't really surprise me however, that the numbers dropped in 2009 because of the economy. But with the economy expecting to get better, it would make sense that they are expected to increase for 2010.
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